About us
Every space has a story to tell
SND is a Jakarta-based company specializing in interior design, architecture and construction, with hands-on experience since 2017 and more than 40 completed projects.
Our perspective
Elegant, functional and full of character
Rooted in hands-on experience and a deep passion for design, we create environments that are visually refined, comfortable and personal. We begin with the people who will inhabit a space, then shape the atmosphere around how they live, work and gather.
We believe great design is not simply an arrangement of beautiful objects. It is the thoughtful backdrop to everyday life — a place that feels intuitive, expressive and genuinely at ease.
What we do
One team, from first idea to handover
Design thinking, technical resolution and delivery are coordinated under one roof.
01
Designer Consultation
In-depth guidance from the first idea through planning, balancing visual aspirations, function and industry standards.
02
Space Planning
Layouts optimized for flow, comfort and maximum use of every square metre.
03
Architectural Design
Structural, practical and visually distinctive solutions developed as one integrated whole.
04
Interior Design
Tailored homes, apartments, offices and retail spaces shaped around each client's needs.
05
Custom Furniture
Made-to-measure pieces developed to complement the space and its design concept.
06
Renovation & Remodeling
Complete transformations and focused refreshes that give existing spaces new purpose.
07
Project Management
End-to-end coordination of contractors, vendors and craftspeople through final delivery.
Our team
Led by Sara Purnamasari
President Director
“Exceptional spaces are crafted not just with skill, but with refined taste, attention to detail and a true understanding of each client's lifestyle.”
Engaged in interior design since 2017 and inspired by art, fashion and architecture, Sara combines technical execution with a contemporary perspective to create interiors that are visually striking, warm, comfortable and deeply personal.
Design Team
Experienced designers and architects combining creativity, technical expertise and meticulous attention to detail.
Project Managers
Skilled professionals keeping every phase on schedule, within budget and fully coordinated.
Support Staff
A proactive administrative and support team keeping daily operations and every process running smoothly.
Why choose us
Meaningful design, made for your life
Our design and custom furniture solutions balance beauty with utility. Each decision is grounded in the character of the space and the people who use it, resulting in interiors that are functional, inspiring and enduring.
Discuss your project